A marketing manager for a textbook publisher meets with a group of several students who are paid to discuss what they like and dislike about their textbooks. What is this method of data collection called?

The average number of times an individual, household, or business in a target market is exposed to an advertisement during a specific time period is:

A) reach B) frequency C) demographics D) impressions

Indoor air pollution is primarily caused by toxic fumes from industrial plants located in cities.

Answer the following statement true (T) or false (F)

When calculating the standard deviation, we divide by n-1 because the sample is drawn from a population and we are trying to determine how much the responses vary from the mean of the entire population

Indicate whether the statement is true or false

A follower of which philosophical school would condemn the use of sweatshops outright?

a. social group relativism b. utilitarianism c. cultural relativism d. deontology