Answer the following statement(s) true (T) or false (F)

Question

1. Not everyone believes an organization’s motivation for engaging in corporate social responsibility. If not properly communicated across multiple channels, corporate social responsibility activities can be seen as self-promotional, and even misleading.
2. Not only should corporate social responsibility activities be anchored on a business’ purpose and values, but they should also be communicated with a new and engaging corporate voice.
3. Multiple communication platforms, vehicles and formats make it more difficult for today’s PR professionals to optimize corporate social responsibility content and expand the lifespan of a story.
4. Before engaging in any local community relations efforts, a company must first understand the community’s structure, including its weaknesses as well as its strengths.
5.
In an effort to help reduce the dropout rate in U.S. high schools, Rocket Foods has decided to partner with the American Medical Association to create a campaign that demonstrates how eating healthier is tied to increased performance in school. Based on just these facts, one could assume they are creating a community relations program specifically for the U.S. Asian American population.

Answer 1

1. TRUE
2. FALSE
3. FALSE
4. TRUE
5. FALSE