Why are communication ethics important?

a. They sustain professional success.
b. They are vital to personal relationships.
c. They are essential for developing trust.
d. All of the above.


D

Communication & Mass Media

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People having _____________ display a willingness to represent issues or products that clash with their own beliefs or moral code

a) a technician mentality b) careerist values c) professional values d) a sense of independence

Communication & Mass Media

Research has found that 90 percent of employees admitted to engaging in gossip, and that 75 percent revealed a coworker's secret to at least two other employees on the same day the secret was shared

Indicate whether the statement is true or false

Communication & Mass Media

Oversimplified views about audience members can result in

stereotyping. Indicate whether the statement is true or false

Communication & Mass Media

This ratio is a measure of how many people out of the entire audience leave the station during a given period

a. turnover b. share c. average quarter-hour persons d. rating e. reach

Communication & Mass Media