In your analysis of advertisements in women's fashion magazines, you first select the fashion magazines to be sampled based upon the readership levels. Magazines with the three highest readership levels were chosen for the next stage of sampling. What sampling method are you using?
a. simple random sampling
b. convenience sampling
c. stratified sampling
d. purposive sampling
Answer d,
Communication & Mass Media
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Indicate whether this statement is true or false.
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What is a benefit to using visual aids during a speech?
A. Visual aids determine the context of the speech. B. Visual aids eliminate noise. C. Visual aids can replace a lengthy discussion. D. Visual aids improve comprehension and retention.
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