Statisticians often refer to the pivot tables that display counts as contingency tables or crosstabs
a. True
b. False
Indicate whether the statement is true or false
True
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When using goal-setting theory to motivate employees, managers should
A. set targets that are just out of employees' reach. B. help workers understand and accept the goals. C. set general goals that are emotionally appealing. D. hold employees responsible for getting their own feedback. E. set goals that are easily achievable.
All steps in the accounting cycle take place at the end of the fiscal period
Indicate whether the statement is true or false
There is often tension between objectives of increasing market share and increasing profits because:
A) some of the activities required to increase share lower profit margins and increase costs. B) market share and profits cannot be increased simultaneously. C) market penetration strategy, an effective strategy to increase share, usually results in negative earnings. D) market share is a prerequisite to increase in profits.
________ is the process of naming broad product-markets and then segmenting these broad product-markets in order to select target markets and develop suitable marketing mixes.
A. Diversification B. Mass marketing C. Market segmentation D. Strategic planning E. Market positioning