Critics of concentration of media ownership and conglomeration argue that they are a threat to democracy. What is the thrust of these critics' concern? Do you share it? Why or why not?
What will be an ideal response?
Answers will vary.
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Lauranne, the editorial head of her company's newsletter, was going through the draft of the publication's latest issue. The aim of the various articles was to inform the readers about the company's current environmentally friendly projects
However, she noticed most articles were very technical and tough to read. How can Lauranne improve the effectiveness of the magazine, and why would it be helpful? a. She should keep dry business content to a minimum; because readers avoid newsletters that are uninteresting and contain highly specialized language. b. She should modify the content to reduce the likelihood of readers debating the subject matter; because readers prefer newsletters that are only information-rich and avoid those that require them to engage in discussions. c. She should make the content as lengthy as possible; because readers find well-detailed and lengthy newsletters compelling to read. d. She should avoid white space and cram every portion of the page(s) with text; because readers find stories or illustrations covering every single part of the page attractive.
When determining the similarity of one work to another in an infringement question, some courts use a two-part test that asks whether the two works
A. have the same kinds of characters and have the same kinds of scenes. B. have the same general theme and express this theme in the same way. C. appeared at about the same time and are in the same medium (e.g., both are films). D. are in the same medium and have the same kinds of characters.
Public relations works best when the person in charge of it is a
A) person who simply does what he or she is told. B) middle-management employee who reports to an executive. C) person who implements, but is not involved in, company decisions. D) top-level company executive involved in decision making.
Communication is enacted at which phase in the conflict process?
A. felt conflict B. latent conflict C. manifest conflict D. perceived conflict