The Puritan and Pioneer Morality value is our tendency to cast the world into categories of right and wrong, good and evil, ethical and unethical and so forth. Although we tend to think of this value as outdated, it has merely been reworded
Indicate whether the statement is true or false
true
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During the bombardment of England during World War II,
Winston Churchill effectively used repetition when he declared "… we shall fight on the beaches, we shall fight on the landing grounds, we shall fight in the fields and in the streets, we shall fight in the hills; we shall never surrender."Indicate whether the statement is true or false
What type of speaking stresses the sharing of identities and values that unites people into communities?
a. informative b. persuasive c. ceremonial d. after-dinner
According to your textbook, the first thing a speaker needs to do in the introduction of a speech is to
A. preview the purpose of the speech. B. get the interest and attention of the audience. C. identify the topic of the speech. D. explain the speech assignment. E. tell the audience his or her name.
The text states that to help ensure that PR practitioners in organizations must do which one of the following to help ensure that campaigns to succeed?
a. develop several budgets for a campaign so it is scalable to the organization’s goals b. prepare more than one rationale for the campaign’s objectives c. anticipate and respond to internal coalitions and decision-makers d. remove obstacles to campaign approval by ensuring that objectives are relevant to target audiences