Suppliers offer resellers a ________ to encourage them to pay for goods immediately
a. allowance
b. payment discount
c. quantity or volume discount
d. trade or functional discount
b
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What are the two types of coping as explained in the textbook?
What will be an ideal response?
When developing a good promotion blend, a marketing manager should
A. determine who the firm is trying to influence. B. realize that the right blend depends more on what customers expect than on what the firm wants to accomplish. C. be more concerned with persuading the target customers than informing or reminding. D. realize that promotion to final consumers is usually based on "pulling." E. None of these answers is correct.
Kohonen's ________ feature maps provide a way to represent multidimensional data in much lower dimensional spaces, usually one or two dimensions
Fill in the blanks with correct word
When Joshua sends a message to Larry, Joshua will use ________ to encrypt the message
A) the public key B) Joshua's public key C) Larry's public key D) Larry's private key