The science of using psychology and demographics to segment consumers is called ________ segmentation.
Fill in the blank(s) with the appropriate word(s).
psychographic
Psychographic segmentation combines psychology and demographics to segment consumers.
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BluTech requires applicants to take a battery of tests. In order to be considered for a position, the applicants must achieve a minimum score on each test. BluTech is using a __________ selection model.
A. multiple cutoff B. multiple hurdle C. compensatory D. contingency
A credo consists of how you define yourself by job title and income
Indicate whether the statement is true or false
What type of risk is uninsurable?
A. Speculative B. Avoidable C. Pure D. Financial
The following reporting relationship may best indicate a functional form of organization. The manager of the Lexington, Kentucky, retail store of a national chain reports to the president, Midwest Division. The Midwest Division reports to the headquarters unit.
Answer the following statement true (T) or false (F)