According to Maslow's hierarchy of needs, an individual is primarily motivated by the lowest level of need that is unmet in the hierarchy.
Answer the following statement true (T) or false (F)
True
According to Maslow's hierarchy of needs theory, the lowest level of unmet needs in the hierarchy is the prime motivator of behavior; if and when this level is satisfied, needs at the next highest level in the hierarchy motivate behavior.
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Provide a brief explanation of what marketing is
What will be an ideal response?
A manufacturer of a variety of technological devices asked its marketing department to develop inexpensive methods of building and maintaining brand awareness and excitement
The marketing department then recruited consumers who were early adopters of technological devices to spread the word on social networks and blogs about the company's new products. This is an example of ________. A) public relations B) advertising C) viral marketing D) sales promotion E) direct marketing
Backdating is:
a. deliberately changing stock options for the purpose of securing extra pay for management. b. banks providing favorable loans to companies in return for the opportunity to make money from other transactions and fees. c. using insider information to profit from stock trading. d. using "bucket" accounts rather than recording cost of goods sold.
While planning a study, a researcher may exclude some related factors because it will be impractical to analyze them within the time allowed for the study
Indicate whether the statement is true or false