Which of the following is true about the European Union's Directive on Personal Data Protection?
A. It is also known as the European Union Safe Harbor Act.
B. It encourages member countries to maintain myriad standards for information gathering and protection.
C. It prohibits EU firms from transferring personal information to a non-EU country unless that country maintains "adequate protections" of its own.
D. It states that United States is the only non-member country that maintains "adequate protection" of personal data.
Answer: C
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Stealth marketing involves pitching the benefits of a product to other people without revealing you are paid or compensated by the company to do so
Indicate whether the statement is true or false
In this stage of the product life cycle, the focus should be on product innovation–that is, making improvements in the product and differentiating from existing competitors on the basis of observed product quality
A) introduction B) growth C) maturity D) decline
Jury Selection. Ms. Thompson filed a suit in a federal district court against her employer, Altheimer & Gray, seeking damages for alleged racial discrimination in violation of federal law. During voir dire, the judge asked the prospective jurors whether
"there is something about this kind of lawsuit for monetary damages that would start any of you leaning for or against a particular party?" Ms. Leiter, one of the prospective jurors, raised her hand and explained that she had "been an owner of a couple of businesses and am currently an owner of a business, and I feel that as an employer and owner of a business that will definitely sway my judgment in this case." She explained, "I am constantly faced with people that want various benefits or different positions in the company or better contacts or, you know, a myriad of issues that employers face on a regular basis, and I have to decide whether or not that person should get them." Asked by Thompson's lawyer whether "you believe that people file lawsuits just because they don't get something they want," Leiter answered, "I believe there are some people that do." In answer to another question, she said, "I think I bring a lot of background to this case, and I can't say that it's not going to cloud my judgment. I can try to be as fair as I can, as I do every day." Thompson filed a motion to strike Leiter for cause. Should the judge grant the motion? Explain.
Which of the following is a challenge for a B2C e-commerce business?
A. The amount of time involved in modifying the appearance of the website B. The inability to change prices quickly C. The inability to change merchandise mixes quickly D. Customers who refuse to purchase a product without first seeing it