The principle of ________ is putting what you most want your audience to remember last
Fill in the blank(s) with correct word
recency
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According to the text, who practiced an acceptance speech for weeks?
A) Gerald Ford B) Ralph Waldo Emerson C) Albert Einstein D) Jane Fonda
The early model of mass communication suggestion that a mass communicator need only “shoot” messages at an audience and that those messages would produce preplanned and almost universal effects is known as the:
a) Theory of universal effects b) Stimulus-response model c) Hypodermic needle model d) Universal and preplanned model of communication
What is (are) the primary result(s) of communication failure in the business context?
a. loss of morale b. decreased productivity c. inefficiency d. all of the above
Ritual touching includes hugging, kissing and shaking hands
Indicate whether the statement is true or false.