A fundamental concept of the value chain is the _____
a. interrelationship among manufacturer, wholesaler, and retailer
b. independence of all channel members
c. notion that value is interpreted similarly by all final consumers
d. notion that value is affected by price alone
a
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A ______ is a discussion in which a number of individuals present individual speeches of approximately the same length on a central subject before an audience.
Fill in the blank(s) with the appropriate word(s).
When the celebrity CEO dies, retires or is discredited, the problem of _________ arises.
a. Finding an equally charismatic successor b. Persuading investors not to leave c. Routinizing charisma d. Winding up the organization
Research has identified certain factors that characterize effective goals. Discuss the criteria for effective goals. Then, based upon this criteria, devise an effective goal for a business of your choice and an effective personal goal for yourself.
What will be an ideal response?
The various ways in which a message can be sent, ranging from one-on-one in-person meetings to Internet message boards, are called _____.
A. meeting points B. message transmitters C. communication channels D. personalized anchors