The key functions of ensuring that the information needs of HR managers and staff workers are satisfied and serving as the liaison between the IT department and the HR department is the job position of the manager of:
a. personnel appraisal and development
b. employee and industrial relations
c. HR systems
d. personnel planning and staffing
C
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A key driver of shareholder value is the aggregate value of the customer base. Identify the five strategies employed by winning companies to improve the value of their customer base
What will be an ideal response?
Which of the following is an example of a situation that is NOT conducive to database marketing?
A) Rushbury Theater relies on the generosity of donors to keep functioning. B) Kenilworthy retails luxury handbags and leather accessories to a select clientele. C) 2Wheels sells its most profitable products to repeat customers. D) Uncle Jim's sells its range of snacks in stores throughout the country. E) PetZone offers obedience classes, a doggie daycare, and other services for pets in the Manhattan area.
In the "new era" of manufacturing, good performance indicators are
a. production-based. b. sales-based. c. cost-based. d. consumer-based.
Explain a channel positioning matrix
What will be an ideal response?