Activity-based costing (ABC) can be applied to administrative activities (e.g., purchasing) but not to marketing activities.
Answer the following statement true (T) or false (F)
False
ABC can be used in marketing as well as administrative activities.
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Legacy systems are
a. old manual systems that are still in place. b. flat file mainframe systems developed before client-server computing became standard. c. stable database systems after debugging. d. advanced systems without a data warehouse.
Which of the following scholars presented an alternative transformational perspective that included vision, social architect, trust, and positive self-regard?
A. Bennis and Nanus B. Graen and Uhl-Bien C. Hersey and Blanchard D. Kouzes and Posner
Environmental scanning refers to
A. setting up a regular schedule to assess the performance of different divisions within a firm. B. continually acquiring information on events occurring outside the organization to identify and interpret potential trends. C. requiring all employees to spend time outside the office to avoid the "ivory tower" syndrome. D. initiating an internal talent search to identify employees who can think "outside the box" to generate solutions to marketing problems caused by changes in the marketing environment. E. assessing any possible negative impact a firm's activities might have on the local ecology.
Jansen Inc currently produces and sells 9,000 units per year with the following cost data: Variable costs $7 per unit Fixed costs $7,500 Next year, Jansen plans to increase its advertising budget, which will increase fixed costs by 7%. With increased advertising, the company expects the number of units produced and sold to increase by 12%. Determine the budgeted total cost for next year
A) $70,500 B) $78,060 C) $78,585 D) $71,025