The goal of the CLOROX Ick Awards was to get young parents to ______.

A. interact with CLOROX through events
B. interact with CLOROX at the stores
C. not interact with CLOROX
D. interact with CLOROX online, often several times a day


D. interact with CLOROX online, often several times a day

Communication & Mass Media

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Which statement below gives good advice about eye contact during delivery of a speech?

A) ?Focus your eye contact on whichever section of the room seems most open to your ideas. B) ?Be sure to make direct eye contact with each member of the audience. C) ?Make eye contact with various people in each segment of the room. D) ?Maintain the most eye contact with the people who have the most power in the setting. E) ?Hold eye contact with each person for at least twenty seconds before moving on.

Communication & Mass Media

Arguments over the content dimension of a message are easier to resolve than arguments concerning the relationship dimension

a. True b. False

Communication & Mass Media

Carl knows that he will be facing a hostile

audience when he delivers his presentation on nuclear energy. Thus, he decides to start with an idea that he is certain that the audience agrees with before he moves on to move controversial topics. Which principle is Carl utilizing? A. Recency B. Primacy C. Complexity D. Signpost

Communication & Mass Media

What are the strategies and tests of reasoning by narrative? Provide an example of a strong and weak narrative.

What will be an ideal response?

Communication & Mass Media