Graphics journalism is expensive

Indicate whether the statement is true or false


True

Communication & Mass Media

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To reach out to larger number of customers, it is imperative that organizations replace the ethnocentric approach of public relations with a more holistic perspective. Which trend will help shape this public relations tactic?

a) Multicultural world b) Public demand for transparency c) Public demand for transparency d) Corporate social responsibilities

Communication & Mass Media

The idea that one develops relationships with people who are approximately as attractive as they are is known as the

a. looking-glass theory. b. matching hypothesis. c. attractiveness theory. d. mirror image hypothesis

Communication & Mass Media

"Dyadic" means three parties.

Answer the following statement true (T) or false (F)

Communication & Mass Media

A descriptive sketch of listeners' characteristics, values, beliefs, attitudes, and/or actions is a(n) _______

a. audience analysis b. audience profile c. audience demographic survey d. audience disposition

Communication & Mass Media