Change initiatives may cause mixed feelings from change recipients based on the impact of all factors except:
a. Their relationship with others
b. Their ability to do their job
c. Their compensation and bonuses
d. The fit with their needs and values
c. Their compensation and bonuses
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Which of the following best explains the concept of the "mobile first" approach?
A) Using mobile devices as a primary means of communication B) Using mobile devices to replace face-to-face meetings C) Requiring employees to be accessible outside of work using mobile technology D) Designing websites specifically for optimum viewing on smartphones and tablets E) Eliminating tradition phone systems in favor of mobile systems
Consider a fixed-payment security that pays $100 at the end of every year for three years. If the annual rate of discount is 10 percent, the present value of the security is
A. $24.87. B. $248.69. C. $294.10. D. $1,000.00.
Sometimes, customers can tell if they received good service. For example, vacations, haircuts, and restaurants all have ________ attributes that allow customers to decide whether they will repeat the purchase another time.
A. search B. experience C. purchasable D. focused E. tangible
Which of the following accurately describes a product category manager?
A) A product category manager works for a company that relies solely on individual branding. B) A product category manager is responsible for moving a company's product mix from generic to branded. C) A product category manager coordinates the development of brand equity for a specific brand name. D) A product category manager is also called a sales manager. E) A product category manager coordinates the mix of product lines within a general product category and is responsible for the addition of new product lines.