One assumption of the Aristotelian theory of rhetoric is that effective speakers must consider their audience. This assumption underscores the notion of communication as

A. centering on a speaker's perceived sense of power
B. a symbolic activity
C. a transactional process
D. a linear process


Answer: C

Communication & Mass Media

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What are three questions you would want to address when reviewing third party tools?

What will be an ideal response?

Communication & Mass Media

Each of the following is an example of an overt audience response EXCEPT: 

A. An audience member asks a question of the presenter. B. Audience members raise their hands if they agree. C. An audience member states an opinion about the presentation. D. An audience member changes her mind upon hearing new information.

Communication & Mass Media

An important strategy that you can use to reinforce your points is to read the content of your presentation media verbatim to your audience

Indicate whether the statement is true or false

Communication & Mass Media

When a judge ruled that the "Nuremberg Files" website, which blacklisted doctors from around the country who perform abortions, must cease to exist as it endangered doctors' lives, promoted violence, and was an invasion of privacy, the site was being judged on what standard of evaluation?

A) effects/response B) aesthetics/artistic C) truth/accuracy D) ethical/moral

Communication & Mass Media