Good packaging can provide a product with an important competitive advantage.
Answer the following statement true (T) or false (F)
True
A new package can make the important difference in a new marketing strategy. A good package gives a firm more promotional effect and it can reduce storing costs by cutting breakage, spoilage, and theft.
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Answer the following statements true (T) or false (F)
1. Higher costs of transportation and communication, and higher trade barriers, have contributed to increased globalization in recent decades. 2. Compared to the 1800's, the "openness ratio" of the U.S. economy had declined by the 2000's. 3. As measured by the value of trade, Canada, Mexico, and China are the three top trading partners of the United States. 4. The "openness ratio" of the U.S. economy in 2015 was approximately 15 percent, the same as in 1890. 5. The development of diesel engines and gas turbines helped reduce transportation costs and thus increase international trade among nations.
Positioning strategy is concerned with ___________, _____________, and _____________ distinctive differences
a. finding, targeting, eliminating b. creating, communicating, maintaining c. praising, highlighting, saturating d. anticipating, reducing, minimizing e. purchasing, financing, consuming
What effect does "recognizing revenue at the end of the accounting period for rent previously received in advance" have on the accounting equation for the insurance company?
A) Assets increase and liabilities decrease. B) Assets increase and stockholders' equity increases. C) Assets decrease and liabilities decrease. D) Liabilities decrease and stockholders' equity increases.
"We are certainly in a better position in terms of diversity management than we were five years ago," said Patricia Collins-Jones, CEO of BetterFit, Inc. "We certainly have a more diverse employee population, and we have taken steps to involve people from different backgrounds in our business operations. However, I expect us to do more. We must be an organization where diversity not only exists, but is valued. We must ________."
A. strive to build a more homogeneous employee population B. encourage minority group members to adopt the norms of the majority C. fully integrate minority group members, both formally and informally D. focus primarily upon employees' visible differences, like race or sex E. encourage more intergroup productive conflict