To prevent a public relations problem, which of the following might be the best way to respond to a critic who posts negative information about the company?
A) Assess the message for flaws.
B) Threaten legal action unless the post is removed.
C) Contact the writer privately to attempt to resolve the situation.
D) Monitor feedback about the complaint before making a decision.
Answer: C
Explanation: C) Respond to unhappy customers with efforts to rectify the situation and reach a reasonable solution. In addition to replying promptly, make sure your response won't make the situation even worse. For example, taking legal action against critics, even if technically justified, can rally people to their defense and create a public relations nightmare. In some instances, the best response can be to contact a critic privately (through direct messaging on Twitter, for example) to attempt a resolution away from the public forum.
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Which of the following statements is true?
A. Assets counted in M1 are more liquid than assets counted in M2. B. M2 is a part of M1.? C. Credit card spending is counted as part of M1. D. Savings deposits are included in M1.
Which of the following statements is TRUE?
A) Accounts receivable are more liquid than cash. B) Notes receivable are always classified as current assets. C) Notes receivable usually have longer collection terms than accounts receivable. D) Accounts receivable are liabilities.
On March 1 . 2012 . Forest Co borrowed cash and signed a 36-month, interest-bearing note on which both the principal and interest are payable on February 28, 2015 . At December 31 . 2014, the liability for accrued interest should be
a. 10 months' interest. b. 22 months' interest. c. 34 months' interest. d. 36 months' interest.
Implied authority can be best described as a situation where:
A) The conduct of two parties indicate that they are acting in a principal and agent capacity. B) The principal and agent undertake actions in accordance with their earlier agreement that one act as agent for the other. C) The principal has made representations to a third party that someone is to act as her agent. D) The agent has made representations to a third party that he is acting as an agent for another. E) Both B and C