Explain how to go about motivating employees using acquired needs theory.
What will be an ideal response?
People have different needs profiles and must be motivated and led differently. To motivate employees with a high n Ach (need for achievement), give them non-routine, challenging tasks with clear, attainable objectives. Give them fast and frequent feedback on their performance.
To motivate employees with a high n Pow (need for power), give them greater autonomy, letting them plan and control their jobs as much as possible. Try to include them in decision making, especially when the decision affects them.
To motivate employees with a high n Aff (need for affiliation), be sure to let them work as part of a team. They derive satisfaction from the people they work with more than from the task itself. Delegate responsibility for orienting and training new employees to them.
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Which of the following is an example of channel differentiation?
A) Berry's has an intensive training program for its customer-facing employees, to ensure a consistent service standard. B) The Swan Hotels use a distinctive signature fragrance in all outlets so that customers can associate the fragrance with the hotel. C) JEK's sophisticated customer database allows the company to handle queries and product returns much faster than competitors. D) RTZ shifted its products from supermarket aisles to exclusive stores as it realized that customers were willing to pay more in stores. E) Hayley's found success by allowing buyers to customize the color and some features of its appliances before buying them.
Present value refers to an amount that must be invested today at a given rate of interest to produce a given future value
Indicate whether the statement is true or false
Analysis of external opportunities and threats is __________ step of the strategic management process.
A. the second B. the last C. an optional D. the penultimate
The ________ is the interest rate printed on the bond
A) coupon rate B) semiannual coupon rate C) yield to maturity D) compound rate