The 95% confidence interval estimate of a population variance when a sample variance of 324 is obtained from a sample of 81 items is
A. 14.14 to 174.94.
B. 243.086 to 453.520.
C. 16.42 to 194.35.
D. 254.419 to 429.203.
Answer: B
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When the elements of a product line appeal to different segments of the market with different characteristics, a ________ approach can be used for analyzing such a product line
A) portfolio B) market segment C) market share D) market growth
Door-to-door sales and party sales are examples of ________.
A. direct sales B. contract manufacturing C. direct response advertising D. telemarketing
Early majority buyers:
a. are very price sensitive and need highly reliable solutions b. want proven applications, reliable service, and results c. seek substantial performance improvements relative to current solutions d. tend to be skeptical about the value of innovations e. are quite risk averse
How do manufacturers benefit from prestige pricing?
What will be an ideal response?