What is the difference between a voice-over broadcast story and a VO/SOT story?

A. The voice-over contains only still images, while the VO/SOT includes video.
B. The voice-over contains scripted comments from the anchor, while the VO/SOT contains only soundbites.
C. The VO/SOT contains scripted content as well as additional soundbites, while the voice-over contains only scripted audio.
D. The voice-over is read by a broadcaster, while the VO/SOT is read by a celebrity.


C. The VO/SOT contains scripted content as well as additional soundbites, while the voice-over contains only scripted audio.

Communication & Mass Media

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Ebony always seems to know the right thing to say at the right time. She might be described

as a(n) __________. a. emergent leader b. task leader c. high self?monitor d. low self?monitor e. laissez?faire communicator

Communication & Mass Media

Describe the differences between presentations to convince and presentations to actuate. Provide an example of each type.

What will be an ideal response?

Communication & Mass Media

Chunking involves which of the following?

A. dividing a speech into an introduction, individual body paragraphs, and a conclusion B. dividing the audience into groups and speaking to each of those groups individually C. dividing a speech into small, meaningful segments that allow the speaker to pause and look at listeners D. making long pauses in a speech during which the audience is allowed to ask the speaker questions

Communication & Mass Media

When you consider whether audience members are from a high-context or low-context culture, you are thinking about

a. the level of sophistication in their culture. b. the way information is communicated in their culture. c. the degree to which individuals are influenced by their culture. d. the way technology and mass media shape their culture.

Communication & Mass Media