Which of the following components of intention could be considered a necessary but not sufficient condition?

a. attitude
b. injunctive norm
c. descriptive norm
d. perceived behavioral control


d. perceived behavioral control

Communication & Mass Media

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Every birthday, Samantha receives her gift after a treasure hunt. Her father gives her clues in the form of symbols. She assigns meaning to the symbols and eventually finds her birthday present

What is the process of formulating the clues called? a) Encodin b) Decoding c) Receiving d) Messaging

Communication & Mass Media

Evaluate the positives and negatives of the business case for diversity.

What will be an ideal response?

Communication & Mass Media

In a persuasive speech which attempts to gain immediate action you will need a clear ________

Fill in the blank(s) with correct word

Communication & Mass Media

Which element of ethos arises from listeners' perceptions of the speaker as confident, enthusiastic, and decisive?

a. integrity b. competence c. dynamism d. goodwill

Communication & Mass Media