Define the concept of sexual scripts. Describe the influence of sexual scripts on sexual communication in the family.

What will be an ideal response?


Answers will vary.

Communication & Mass Media

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In the years following Gutenberg's invention of movable metal type, society was transformed in all of the following ways EXCEPT

A) the oral tradition of story-telling was displaced by people reading stories for themselves. B) national languages emerged and gradually replaced local dialects. C) books and literacy became subject to tighter control and scrutiny by church authorities. D) authors who were previously ignored began to be recognized and paid for their work.

Communication & Mass Media

Under which circumstances does agenda-setting seem to really work?

A. when the news coverage is frequent and repetitive B. when audience members are passive recipients C. when the news coverage uses a dominant code D. when the audience has a need for orientation

Communication & Mass Media

Due to the formal and hierarchical nature of most organizations, it is generally expected that the flow of messages within the organization will be ___________

A. horizontal B. longitudinal C. vertical D. informal E. characterized by high fidelity

Communication & Mass Media

Stanley vigorously shakes his head from left to right and ducks his eyes, but does not say anything when his instructor asks him if he has his essay to turn in. In this scenario, Stanley has used nonverbal behavior to ________ verbal behavior.

A. complement B. contradict C. reinforce D. substitute

Communication & Mass Media