Jan is a communication major who believes that her female communication professors are more credible than her male profs
However, Scott, who is also a comm major, believes just the opposite—
that his male comm profs are more competent and credible. How does
research shed light on this situation?
A. Research has produced mixed results in terms of male and female
students' beliefs about the credibility of their female and male
professors.
B. Research reveals a "sex matching" trend, in that female students deem
female profs more credible, male students deem male profs more
credible.
C. Research on this topic is flawed because a professor's sex and a
student's sex shouldn't be factors when making a judgment of
credibility.
D. None of the above have resulted from research on this topic.
A
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How does public relations contributes to the bottom line?
A) identifies new opportunities. B) builds morale and teamwork. C) ease resistance to change. D) ensure public consent. E) All of the above.
A ________ is a well-established system of knowledge about how things work or how things are related that is supported by research findings
a. law b. theory c. principle d. belief
Reinforcement theories propose that people do things for some reward and don't do things because of some threat or punishment
Indicate whether the statement is true or false
In response to radio and magazines' challenge for advertising dollars, newspapers began consolidating into groups, known as ________. Hearst and Scripps were among the most powerful, owning papers in different cities across the country.
A. chains B. conglomerates C. combines D. syndicates