What debates have been triggered among European countries as a result of increased movement of individuals and groups across national boundaries ?
a. The economic burden of immigration
b. The need for language training
c. The need for new immigration laws
d. The multicultural nature of their societies
d. The multicultural nature of their societies
You might also like to view...
What is the major advantage of personal selling over advertising as a communication method?
A. Personal selling improves the image of the firm, whereas advertising does not. B. Personal selling results in sales responses that are difficult to measure, whereas advertising results in immediate feedback. C. Personal selling involves the usage of mass media, whereas advertising does not. D. Personal selling activates the receiver's selective processes, whereas advertising does not. E. Personal selling involves direct contact between the buyer and seller, whereas advertising deals with indirect contact.
Which of the following should be considered first in applying the matching concept?
a. Costs should be matched against the revenue directly produced. b. Costs should be matched to revenue in a rational and systematic manner. c. Costs should be recognized as period expenses when incurred. d. Costs should be recognized as expenses when cash is paid.
Which of the following is NOT true of relationship selling?
A. It emphasizes makinga one-time sale. B. It focuses onbuilding mutual trust between the buyer and seller. C. Its end result is loyal customers. D. Its strategy is often less expensive than continuously marketing products.
Which of the following most requires long-range forecasting (as opposed to short-range or medium-range forecasting) for its planning purposes?
A) job scheduling B) production levels C) cash budgeting D) capital expenditures E) purchasing