The element of agency in Burke’s pentad refers to ______.

a. where something happened
b. who was involved
c. what occurred
d. how the act was accomplished


d. how the act was accomplished

Communication & Mass Media

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A personal experience speech will always be more interesting than a researched speech

Indicate whether the statement is true or false

Communication & Mass Media

According to the text, what was McLuhan’s general attitude toward the possibility of

“television addiction”?

a. He would have been sympathetic to this idea; he believed TV was very involving and could have addictive power. © 2016 Cengage Learning®. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. b. He would have been sympathetic to this idea; he personally claimed to be physically addicted to TV. c. He would NOT have been sympathetic to this idea; he believed that TV was a cool medium and did not have the capacity to foster addiction. d. He would NOT have been sympathetic to this idea; he pointed out that TV saturated people and eventually they stopped watching it. e. He would have been sympathetic to this idea, but only if TV was combined with a regular dose of heroin during the peak point of arousal during a TV show.

Communication & Mass Media

Globalization has been working:

a. only from the U.S. to other countries b. both ways, from the U.S, to other countries and from other countries to the U.S* c. only from other countries to the U.S. d. only between Western countries

Communication & Mass Media

When Maya and Vishal discuss their days at work during their evening walk, they are engaging in which type of communication?

a. intrapersonal b. familiar c. common ground d. interpersonal

Communication & Mass Media