_____ is NOT one of the "3 Vs" of Big Data
a. Volume
b. Velocity
c. Validation d. Variety
c
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Many important changes are affecting marketing strategy planning. For example, database-directed promotion and point-of-purchase promotion are illustrative of changes in the area of
A. sales promotion. B. demographic patterns. C. channels and logistics. D. communication technologies. E. personal selling.
Before a market survey is done, there is a 50/50 chance that a new soccer supply store would be a success. The people doing the survey have determined that there is a 0.9 probability that the survey will be favorable given a successful store
There is also a 0.75 probability that the survey will be unfavorable given an unsuccessful store. What is the probability that the survey will be unfavorable?
For pitches in front of investors, or application to incubators, or pitch competitions, what questions should you expect to be asked about your product and customers?
What will be an ideal response?
What type of firm should have the least amount of operating leverage?
A) Airlines B) Ship building C) Accounting and consulting D) Auto manufacturing E) Electric utilities