Analytical applications, which include ____, are intended to allow the use of sophisticated statistical and other analytical software to help an organization's members develop insights about customers, processes, and markets
a. data mining
b. data entry
c. e-commerce modules
d. market segmentation models
A
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The ________ environment is perhaps the most dramatic force shaping the destiny of individuals and offering exciting opportunities for marketers
A) demographic B) technological C) political D) social E) cultural
Freight paid on goods shipped to customers is classified as a selling expense
Indicate whether the statement is true or false
Differential analysis can aid management in making decisions on a variety of alternatives, including whether to discontinue an unprofitable segment and whether to replace usable plant assets
Indicate whether the statement is true or false
A good situation analysis is usually expensive and takes more time, compared with more formal research efforts such as a large-scale survey.
Answer the following statement true (T) or false (F)