To make the brand more popular among consumers, Theo Chocolate decided to:
a Sell its products only at select boutiques to enhance their desirability.
b Focus only on exotic and unusual flavors of chocolates.
c Create exclusive chocolate bars for its premium customers.
d Offer a more accessible and mainstream product line to consumers.
d: Offer a more accessible and mainstream product line to consumers.
To make the brand more popular among consumers, Theo Chocolate decided to offer a more accessible and mainstream product line to consumers. Organizations can achieve a competitive advantage by using their resources to provide greater value for customers than competitors can.
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Which of the following statements is true about the Spending Potential Index?
A. It compares what retailers spend on real estate in a given market and compares it to the national average. B. It compares the local average expenditure by product to the national average amount spent. C. It is an index that provides retailers who are thinking of expanding into international markets with data on what consumers spend. D. It compares sales predictions based on various retail locations. E. It offers retailers information on property values as well as local tax information so they are better able to compare prior to purchasing.
If a firm has substantial capital or financing leases disclosed in the notes but not capitalized in the financial statements, then:
a. the times interest earned ratio will be overstated, based upon the financial statements. b. the fixed charge ratio will be overstated, based upon the financial statements. c. the debt ratio will be understated. d. the working capital will be understated. e. None of the answers are correct.
Describe how a company would use the balanced scorecard to achieve organizational performance assessment.
What will be an ideal response?
According to the textbook, which of the following is not a potential benefit of information resources planning?
A) provides a context for IS resource decisions B) aligns IS and business goals C) balances tradeoffs between standardization and agility goals D) makes products/services more desirable than those of current competitors