Rick and Marissa are in a conflict. Rick has just asked, "What do you need to get your job done?" What step in the PUGSS model is in the conflict?

A. Describe the problem
B. Achieve understanding
C. Identify goals
D. Brainstorm solutions


Answer: C

Communication & Mass Media

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Which dialectic of intercultural communication addresses the fact that some of our cultural patterns are constant and some are shifting?

A. history/past-present/future dialectic B. privilege-disadvantage dialectic C. differences-similarities dialectic D. static-dynamic dialectic

Communication & Mass Media

As your textbook explains, speeches of introduction should usually be two to three minutes long.

Answer the following statement true (T) or false (F)

Communication & Mass Media

Which of the following is used a basis for advertisers’ demographic segmentation of audiences?

a) Age b) Education c) Income d) All of the above

Communication & Mass Media