Imposing consistency is an effective tactic for improving your perception skills

Indicate whether the statement is true or false


FALSE

Communication & Mass Media

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Selma and Nathan stand very close to each other outside the classroom, but in the classroom they remain several feet from each other. This is an instance of transmitting information nonverbally through ______.

A. haptics B. kinesics C. olfactics D. proxemics

Communication & Mass Media

According to the text, what was McLuhan’s general attitude toward the possibility of

“television addiction”?

a. He would have been sympathetic to this idea; he believed TV was very involving and could have addictive power. © 2016 Cengage Learning®. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. b. He would have been sympathetic to this idea; he personally claimed to be physically addicted to TV. c. He would NOT have been sympathetic to this idea; he believed that TV was a cool medium and did not have the capacity to foster addiction. d. He would NOT have been sympathetic to this idea; he pointed out that TV saturated people and eventually they stopped watching it. e. He would have been sympathetic to this idea, but only if TV was combined with a regular dose of heroin during the peak point of arousal during a TV show.

Communication & Mass Media

Words have no meanings in and of themselves; they get their meaning from people who use them

This is what the book refers to as A. arbitrary. B. reference. C. symbolic. D. signposting.

Communication & Mass Media

Reality TV is a genre that appeals to:

a. only people at the lowest levels of media literacy. b. people at the medium level at media literacy. c. only people at the highest levels of media literacy. d. people at all levels of media literacy.

Communication & Mass Media