A central thesis of media multiplexity theory is that changes to the media landscape alter weak ties only minimally, but may change the nature of strong ties considerably.

a. true
b. false


Ans: b. false

Communication & Mass Media

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Content meaning describes what the message conveys about the relationship between the parties

Answer the following statement true (T) or false (F)

Communication & Mass Media

Communication that is used to influence the attitudes or behaviors of others is known as _____

Fill in the blank(s) with correct word.

Communication & Mass Media

Radio billings are amassed in three ways. List and describe them.

What will be an ideal response?

Communication & Mass Media

You discover a tobacco company funded a study concluding that smoking has no relationship to lung cancer. You have reason to suspect the ________ of the source of the study.

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media