Identify a person or a group with whom you strongly disagree. Now imagine you have been invited to speak invitationally on a panel where they will also speak. What tips would you follow to make that interaction successful?

What will be an ideal response?


This question is adapted from the review questions at the end of the chapter. Students should be able to articulate how certain tips outlined in the textbook will assist them in the interaction.

Communication & Mass Media

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This tool of influence means viewing a behavior or decision as correct "to the degree that we see others performing it."

a. Social proof b. Audience analysis c. Demographics d. Identification

Communication & Mass Media

E. Lycroft, corporate V.P., runs a tight ship. He makes sure his top manageĀ¬ment team does what he wants it to. If any member raises issues, E.L. fires that member. His source of power is:

A. Coercive B. Reward C. Referent D. All of the above

Communication & Mass Media

Let your gestures happen naturally-your delivery will look forced if you practice using gestures to emphasize points

Indicate whether the statement is true or false

Communication & Mass Media

Which one of the following are types of deception:

A) Concealment, Understatements, Inclusion, Disinformation B) Equivocation, Concealment, Exaggerations, Lies C) Lies, Self-serving,Falsehoods, Equivocations D) Lies, Inclusion, Concealment, Altruistic

Communication & Mass Media