What are the elements of a good crisis communications plan?
What will be an ideal response?
A good plan should develop a precise definition of what constitutes a crisis within the organization.
Everyone should be using the same terminology, and that terminology should have the same
meaning for everyone. It should identify a crisis management team, the people whose job it will be
to respond. It should identify the stakeholders. It should list the names and telephone numbers of
individuals who will need to be regularly informed. It should also identify where the response will
be coordinated and where reporters can go to get information. Finally, it needs to address employeetraining
issues. Crisis communications training should occur as a normal part of employee training.
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Which of the following is not one of the three "planes" or philosophies described by Cragan and Shields (1995) in product-related campaigns?
a. innovative (or diffuse) plane b. pragmatic (or practical) plane c. social (or interactive) plane d. righteous (or highly principled) plane
The chain pattern of group interaction is when a person receives most of their communication
from a central person. Indicate whether the statement is true or false
If someone says, "Let's take a vote" when a group decision is looming, he or she is probably recommending what decision-making strategy?
A. stalemate B. consensus C. expert opinion D. majority rule
Compare and contrast an interview guide and an interview schedule.
What will be an ideal response?