In 2016, Nielsen reported that U.S. adults spent a little over how many hours per week watching television?

a. 12
b. 32
c. 52
d. 72


Ans: b. 32

Communication & Mass Media

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What is the term for the ability of television, through emotion-raising video, to elevate distant issues on the domestic public agenda?

A) CNN effect B) framing C) agenda-setting D) sound-bite effect

Communication & Mass Media

In a department meeting, Youssef shares some research on new software he thinks the company should purchase. Clarissa agrees with Youssef, and goes on to share her experience with the software and offer more insight into why the software would be the best option. In this scenario, Clarissa's behavior best exemplifies a(n) __________.

A. encourager B. recognition seeker C. evaluator-critic D. elaborator

Communication & Mass Media

People typically judge the reality of media messages by:

a. assessing if something could actually happen b. assessing if the information is something they can use in their everyday lives c. whether or not they feel close to a character d. all of the above

Communication & Mass Media

The denotative meaning of the word "home" can be found in the dictionary

Indicate whether the statement is true or false

Communication & Mass Media