__________ are the exact words of an expert or of an interesting or notable person, and are used to add spice and wit as well as authority to speeches.

A. Definitions
B. Testimonies
C. Narratives
D. Quotations


Answer: D

Communication & Mass Media

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Explain why is it important to report on earned media to organizational leaders.

What will be an ideal response?

Communication & Mass Media

Which of the following is the LEAST expressive statement?

A) It's all my boss's fault that I didn't get the promotion. B) I'm disappointed because I didn't get the promotion. C) I really wanted that promotion. It's frustrating to be passed over again. D) I'm really motivated to learn how I can improve my performance. I'll do whatever it takes to be sure I'm the one who's chosen for the next promotion.

Communication & Mass Media

Not only was he the “father of film comedy” but he developed the star system, giving actors billing on their films:

a) Eadweard Muybridge; b) Edwin Porter; c) D.W. Griffith; d) Louis B. Mayer; e) Mack Sennett

Communication & Mass Media

When a speaker is trying to promote change, he/she attempts to __________ the listeners' thoughts or behaviors

a. motivate b. distinguish c. manipulate d. redirect

Communication & Mass Media