Kelsey always knew her company was corporately socially responsible, but she never fully appreciated the full extent that executives integrated this value within the organization. Often short term gains were forgone if it meant a better product for the customer. This is an example of which phase of corporate citizenship?
A. engaged
B. innovative
C. transformative
D. integrated
C. transformative
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Scanner panels with cable TV are used primarily for all of the following purposes EXCEPT:
A) promotional mix analyses. B) copy testing. C) new product testing. D) positioning. E) distribution channel selection.
The ultimate and most sophisticated level of evaluating training effectiveness is ____.
a. participant feedback b. organizational performance c. content mastery d. behavioral change
Pre-SFAC No. 8, the three components of reliability are:
a. predictive value, feedback value, timeliness. b. verifiability, neutrality, representational faithfulness. c. verifiability, predictive value, feedback value. d. relevance, comparability, materiality.
Introducing an intermediary into a channel may contribute to ________ that are necessary to complete an exchange.
A. disintermediations B. creating assortments C. facilitating functions D. transportation and storage functions E. reducing transactions