The means by which a message moves from source to receiver is called encoding
Indicate whether the statement is true or false.
False
Communication & Mass Media
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Creating a sense of discomfort by pointing out inconsistencies and then offering a way to reduce that discomfort is a persuasive strategy called _____
a. values erosion b. motivating with positive appeals c. cognitive dissonance d. inductive reasoning
Communication & Mass Media
The editingofthis film, in particularthesubstitution of an alternateending, weakened the thematic forceofits lightingdesign
a. Bram Stoker's Dracula b. TheLast oftheMohicans c. TheSilenceoftheLambs d. ApocalypseNow
Communication & Mass Media
__________ strategies may consist of asking questions or identifying you and a partner as a couple
Fill in the blank with correct word
Communication & Mass Media
Charisma is not essential for success as a speaker
True False
Communication & Mass Media