Answer the following statements true (T) or false (F)

Question

1. The drawback of using the intuition model of decision making is that it can be difficult to convince others that your decision makes sense. 
2. When QVC experiments with which products it will sell on its television shopping network and follows this up with analysis of why some sell and others don't, it is using evidence-based management. 
3. Understanding how to use failure is an important implementation principle for evidence-based management. 
4. To effectively use evidence-based management, the more evidence you can gather, the better. 

Answer 1

1. TRUE
As a model for making decisions, intuition has a drawback in that it can be difficult to convince others that your hunch makes sense.
2. TRUE
The products home-shopping network QVC sells are selected through a process of constant experimentation, punctuated by evidence-based analysis as to why some sell and some don't. QVC is following the implementation principle of treating the organization as an unfinished prototype.
3. TRUE
According to Pfeffer and Sutton, "There is no learning without failure…. If you look at how the most effective systems in the world are managed, a hallmark is that when something goes wrong, people face the hard facts, learn what happened and why, and keep using those facts to make the system better."
4. FALSE
Despite your best intentions, it's hard to bring the best evidence to bear on your decisions. Among the reasons are that there is sometimes too much evidence.