Discuss the phenomenon of social media marketing, and explain why it is used so widely

What will be an ideal response?


In terms of integrated marketing, social media is becoming the fastest and most cost efficient way to build relationships with individual consumers worldwide. Often, digital content is delivered through mobile devices including smart phones and tablets. Marketers use social media to create "buzz" for a product. Social media enables companies to create direct relationships with their customers, who use these same tools in their daily lives.

Business

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According to Abraham Maslow's hierarchy of needs, the most basic level of human needs is

A. safety needs. B. self-actualization needs. C. social needs. D. physiological needs. E. esteem needs.

Business

What are some of the more important disagreements between the efficient market hypothesis and the findings of behavioral finance?

What will be an ideal response?

Business

Increasing the right-hand side of a nonbinding constraint will not cause a change in the optimal solution

a. True b. False Indicate whether the statement is true or false

Business

Paris Corporation has E&P of $200,000. Paris owns all of Slider Corporation's stock, which is worth $80,000. The stock has been held for five years. Paris distributes all of the Slider stock and $20,000 cash to a 50% shareholder in exchange for all of the shareholder's 100 shares of Paris stock. The exchange qualifies as a Sec. 355 split-off transaction. The 50% shareholder's basis in the Paris

stock surrendered is $90,000. What is the amount of the gain that the 50% shareholder must recognize? What will be an ideal response?

Business