________________ communication includes exchanging ideas and messages with superiors, coworkers, and subordinates
Fill in the blank(s) with correct word
Internal
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When evaluating the organization of the message, which of the following is least important?
A) All points are covered and in a logical and convincing order. B) The most important ideas have the most emphasis. C) Points are not repeated unnecessarily. D) Details are grouped in a logical manner. E) The message is accurate and relevant based on the reader's needs.
Guests are co-producers in which of the following examples?
a. choosing which hotel to stay at b. using the self-check-in kiosk at a hotel c. writing a review of a hotel on TripAdvisor d. researching hotels that have breakfast and a pool
Discuss the items included in partnership agreements
What will be an ideal response?
As more companies use IMC and mass audiences continue to fragment, which of the following most likely enables companies to retain and grow customers?
A. feedback encoding with niche markets B. databases developed through direct marketing C. loyalty programs based on interstitials D. interactive communication on social media E. indirect-response advertising promotions