Ethical considerations play an especially important role in step of the public relations process

A) the research
B) the planning
C) the communication
D) the evaluation
E) every


Answer: E

Communication & Mass Media

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Answer the following statements true (T) or false (F)

1. A communicator's concern over a lack of cultural awareness can be a barrier to intercultural communication. 2. Across all cultures, it is appropriate to display emotions in front of the same types of people (parents, lovers, etc.). 3. Cultural nearsightedness is a less extreme form of ethnocentrism. 4. Using the word Americans to describe only individuals living in the United States is an example of cultural nearsightedness. 5. The word stereotyping was first used in the Christian Bible to describe judgments made about other groups.

Communication & Mass Media

______ is what many professionals are hiring for today in the social media industry.

A. Influence B. Dedication C. Experience D. Expertise

Communication & Mass Media

Define the four elements of sociologist Caryl Rusbuilt's response typology, including the dimensions of constructive/destructive and active/passive. In your description, include one example of each type as part of a conflict scenario. (Examples may vary.)

What will be an ideal response?

Communication & Mass Media

The tendency to assume that attractive people also have other positive qualities is called what?

A. character assumption B. halo effect C. positive prototyping D. principle of facial primacy

Communication & Mass Media