When a company attempts to change its culture, what must take place to give the new culture solid shape within the firm?
A) The firm must set up new systems for appraising and compensating employees who enforce the new values.
B) A highly responsive strategy must be determined.
C) There must be a period devoted to conflict and resistance.
D) There must be renewed focus on the activities of the competitors and customers.
E) There must be a thorough SWOT analysis to determine if the change is necessary.
Answer: A
Explanation: A) There are three stages associated with radical change. In one stage, the firm must set up new systems for appraising and compensating employees who enforce the new values, thus giving shape to the new culture.
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