Anne Mulcahy became CEO of Xerox after having worked for the company for nearly 25 years. She inherited the company in Collins's stage 4 situation: grasping for salvation
Few companies survive this stage, and many people thought Xerox would not pull through under Mulcahy's leadership. But five years after she became CEO, Xerox reported a profit of more than $1 billion. What does Anne Mulcahy represent for Xerox?
A) a story
B) a hero
C) a symbol: quality
D) a symbol: event
E) a rite and ritual
Answer: B
Explanation: B) A hero is a person whose accomplishments embody the values of the organization. What Mulcahy did for Xerox makes her a hero in the business sense.
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