Word-of-mouth advertising is also known as ________
A) mass marketing
B) niche marketing
C) one-to-one communication
D) viral advertising
E) relationship marketing
D
You might also like to view...
What are the characteristics of a viable market segment?
What will be an ideal response?
The most important purpose of a turnaround document is to
a. serve as a source document b. inform a customer of the outstanding amount payable c. provide an audit trail for the external auditor d. inform the bank of electronic funds deposits
Karen initially charged $80 for an hour-long massage and averaged 20 clients per week. When she raised her price to $100, the number of massages decreased to 15 per week. What is the price elasticity of demand for her service?
What will be an ideal response?
Which of the following types of water damage is covered under an unendorsed Homeowners 3 policy?
A) damage from a flood caused by torrential rain B) damage from water backing up through a drain C) damage from water below the surface of the ground that seeps into a basement D) damage from water that overflows from a malfunctioning washing machine