Which component of the listening process involves understanding a message, storing it for future encounters, and remembering it later?

a. hearing
b. recalling
c. receiving
d. listening


b. recalling

Communication & Mass Media

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Crisis communication plan should follow these tenets of effective communication, EXCEPT: a. CEO is ultimate decision maker and primary spokesperson b. Minimizing the effects of crisis requires at least partial disclosure of theinformation you do know for certain

c. Every action taken should seek to protect the brand, integrity, reputationand market value of the company. d. The manager first aware of the crisis should contact the PR director andthe corporate CEO.

Communication & Mass Media

A key to helping others become more media literate is:

a. to be positive and constructive. b. to be balanced. c. to involve people's cognitive processes and help them get better at thinking for themselves. d. all of the above are keys to helping others become more media literate.

Communication & Mass Media

What would violate the high ethical standards for a speaker?

A. respect for the listeners B. respect for the topic C. responsibility for statements D. appealing to specific homogenous audiences

Communication & Mass Media

In Mulac's research, communicators with male language features were perceived as

a. strong and aggressive. b. knowledgeable and educated. c. protective and capable. d. having high social status.

Communication & Mass Media