According to the Federal Trade Commission's (FTC's) definition of deception, a representation, omission, or practice has materiality if it
A. is seen by a substantial number of consumers leading to significant injury.
B. can be decoded to have several different meanings.
C. uses superlatives and can be substantiated.
D. can influence the consumers' decision-making process in a detrimental way.
E. is likely to influence consumers' purchase decisions.
Answer: E
You might also like to view...
What four-step process do the authors recommend to allow negotiators to continue to learn from their experience?
What will be an ideal response?
Processes describe how to perform tasks in a procedure.
Answer the following statement true (T) or false (F)
What is the best defense against damaging social media and grapevine rumors?
A) a defensive management team, always ready to act B) a strong and candid internal communication system C) a system of mandated approvals for all communications D) job screening for all potential employees
Loss/unit when sales are below the break-even point is equal to
A) (total revenue - total cost)/number of units. B) selling price. C) price/unit minus variable cost per unit. D) EOL. E) None of the above